
Hi! My name is Emma Schaale, and I am the founder of Weekday Affair. Growing up, I was always drawn to fashion and styling. From working at many different boutiques to now designing my own pieces, I’ve spent a lot of time thinking about what people actually want to wear in their day to day.
Weekday Affair has been a dream of mine for years, and it really comes from my own lifestyle. I love feeling put together, but I also want to be comfortable, and I never felt like I should have to pick one over the other. That idea is at the core of everything I create. These are pieces you can throw on in the morning, wear all day, and still feel confident in no matter where you end up. Don't wait for the weekend to wear those comfy clothes, have a Weekday Affair!